Copywriting Tips

How to list prices on your website to get more high-paying clients

Yes, including your prices on your website is a good idea. It can help you attract better, higher-paying clients. Learn why it’s beneficial and how to structure your pricing page for maximum impact.

Turn your 404 error page into a selling opportunity

The content-light pages of your website hold prime real estate for great copy. Everything from your contact page to your 404 error page can be optimized to capture your reader’s attention. Learn how to turn a 404 error page from a lost website visitor into a potential buyer.

Why you should tell micro stories in your copy

Stories don’t have to be long. In fact, some of the most powerful storytelling comes in just a few words or a short phrase. Micro stories are a powerful way to express an emotion, convey a concept, and capture your audience’s interest to learn more.

4 design tips to improve your copywriting immediately

Writing and design might seems like to separate ends of teeter-totter, but they work together to create a fun experience! These 4 design tips will help your copy come to life, so you can turn those random strangers into readers into a brand loyal super fans.

Cut your writing time in half

Creating content takes time. A lot of it. Even when you have a stellar content strategy, you can get bogged down by language and finding the right words to connect with your readers. Cut your writing time in half by starting with a new way of outlining your content and at a word bank in case you get stuck.