content strategy

How to repurpose and recycle content (without repeating yourself)

Creating content is time consuming. No doubt about that. Sometimes, you simply don’t have the ideas, time, or headspace to create content from scratch. Repurposing and recycling content is a great way to save time as well as capitalize on the topics your audience loves most — and keep it fresh!

How I can provide unlimited revisions on every single copywriting project

In 2018 I made a promise to always provide unlimited revisions on my copywriting projects. Offering unlimited revisions could mean that I'm getting thousands of requests for changes, but I usually only receive a handful. Why? Because I've cultivated a process that allows me to truly get to know my clients, their business, and their brand before I write a single word of copy for them.

How I write in your brand's voice in just 3 steps

As a copywriter, I combine marketing science with the art of branding. I pride myself on emulating the voice and tone of my client’s, so I can translate what’s in their heart’s to the page — or screen. I’ve honed my system down to 3-step process, and it’s all about the client.