branding

Turn your 404 error page into a selling opportunity

The content-light pages of your website hold prime real estate for great copy. Everything from your contact page to your 404 error page can be optimized to capture your reader’s attention. Learn how to turn a 404 error page from a lost website visitor into a potential buyer.

How I can provide unlimited revisions on every single copywriting project

In 2018 I made a promise to always provide unlimited revisions on my copywriting projects. Offering unlimited revisions could mean that I'm getting thousands of requests for changes, but I usually only receive a handful. Why? Because I've cultivated a process that allows me to truly get to know my clients, their business, and their brand before I write a single word of copy for them.

How I write in your brand's voice in just 3 steps

As a copywriter, I combine marketing science with the art of branding. I pride myself on emulating the voice and tone of my client’s, so I can translate what’s in their heart’s to the page — or screen. I’ve honed my system down to 3-step process, and it’s all about the client.

4 design tips to improve your copywriting immediately

Writing and design might seems like to separate ends of teeter-totter, but they work together to create a fun experience! These 4 design tips will help your copy come to life, so you can turn those random strangers into readers into a brand loyal super fans.